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| Re: Activision CEO makes great recruitment pitch by Zsenitan 09/16/2009, 8:24am PDT | ||||
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Deutsche Bank Securities Technology Conference in San Francisco Other attendees: STEC, Molex, Fidelity National, Fair FUCKING Issac, etc. I'm gonna disclaim this exactly once: this was a financial throwdown and Mr Activision was nakedly pitching for more cash by stating that he will crush his own employees before he'll allow his company to become a bad credit risk. It's understandable why he did it. However it's still fucking evil and the emblem of all failures of American capitalism. The executive also told attendees to "expect many of our products to be playable independent of a console," specifically saying he'd been impressed with media hub functionalities shown by 1080p TVs that let users stream content from their PCs. Looks like "fuck you, console dudes" but actually it's "fuck you, non-Microsoft console dudes." Subtle. He showed the audience a clip of Call of Duty: World at War, saying his friends in the movie industry all react by pointing out how unreal the mouth movement looks. The executive said game makers just haven't reached a point yet where the mouth movement and facial animation of game characters is good enough to establish a compelling emotional attachment from the player. 
To remedy that, Kotick noted a real-time rendering and mouth movement technology Activision has been working on. He showed a clip of the technology, saying it could represent nothing less than a transformation of the medium. "Give us money and we'll be like the guys who make movies." Maybe not the most adept pitch, especially when shitting on console dudes. While Kotick said the technology wouldn't surface until the next generation of games, he did say it would be ready before the next generation of hardware. Maybe this is what people mean when they talk about the generation gap. But so far, the console makers haven't given him specs or white papers on new hardware nor have they consulted him on design decisions, leading him to believe their current priority is instead to reduce the cost of each system. "So I says to myself, I says, Robert, Bob, if you were a console maker, what would you do? The answer came back almost immediately: I would cut costs instead of consulting with Robert Kotick because I want to lose money. That's when I realized these guys were literally insane." He pointed to changes he implemented in the past as being particularly beneficial, such as designing the employee incentive program so it "really rewards profit and nothing else." Sleight of hand. This incredibly objectionable statement is meaningless. Quantify the contribution of a sound engineer to one's bottom line: go. Everyone should read this sentence as "I will tell you absolutely anything you want to hear, because that's what respect means." "You have studio heads who five years ago didn't know the difference between a balance sheet and a bed sheet who are now arguing allocations in our CFO's office pretty regularly," Kotick said. Not only would I not hire that guy in the first place, I'd probably call the ward and tell them to come pick him up, yeah, the one who eats the bushes out front, no I don't know why he keeps coming back here. More pointless corporate dazzle and he's willing to insult the shit out of his own employees to get dat cash. He later added, "We have a real culture of thrift. The goal that I had in bringing a lot of the packaged goods folks into Activision about 10 years ago was to take all the fun out of making video games." I know we all want to kill this clown but remember, this is a tech conference in San Fran. "We take all the fun out of work" - saying this in the Nerf & microbrew environment most people associate with gaming, San Fran tech companies, and San Fran gaming tech companies is like putting up a big screen and blasting black dicks/Asian chicks porn in front of everyone. I cannot imagine the wall of shit this guy walked into when he got back to the home office. The executive said that he has tried to instill into the company culture "skepticism, pessimism, and fear" of the global economic downturn, adding, "We are very good at keeping people focused on the deep depression." "We will keep our eyes riveted on the bottom line because money happens as a direct result of looking at the bottom line over and over again, tirelessly." This line of patter only works on people who have never worked in anything but financial services. It should be read like onomatopoeic cocksucking sounds, kind of like Jerkcity. |
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